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Tue Jul 08, 2008 at 10:16:30 AM EDT
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Lynn Sweet has an interesting tidbit in her story about the Obamapalooza - the Obama operation is hungry for data they can use to contact Colorado voters, and the easy way to get it is to repeat the procedure they used with the Oprah appearances- make people sign up for free tickets.
By offering free admission to a historic event open to non-delegates, the Obama campaign will be able to require that people register for their tickets. That way, the campaign will capture the names, address and other information from people to be used to contact them later. Oprah Winfrey drawing giant crowds stumping for Obama in Iowa, New Hampshire and South Carolina earlier this year was to some seen as a great way for Obama to get publicity and reach out to female voters- but Winfrey's gigs were used as a data mining bonanza for the campaign.
Obama learned well from his corporate sponsors... it's all about marketing and knowing more than you need to about the intended victim customer. Me, I plan on staying out of the Obamadatabase, although I'm probably on the enemies list already. |
| campskunk :: Data Mining in Denver - There's No Such Thing as a Free Ticket |
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"Always aim high, work hard, and care deeply about what you believe in. When you stumble, keep faith. When you?re knocked down, get right back up. And NEVER listen to anyone who says you can't or shouldn't go on."
Hillary Clinton - June 7, 2008
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